Posts

Showing posts from 2018

E Commerce platform for a small online store

Image
E commerce platform in plain words is a management system which handles orders placement for an online store. Let's evaluate Woocommerce which is one of the options out of many and see how good it can be for your business model. There are plenty of options available to choose from and each option has its some pros and cons. Interestingly, every E commerce agency has its own favorite and accordingly they would suggest the same to the client. If you have approached multiple agencies for the same then it won't to do any good but add up more confusion. Majorly, the choice depends on the store size. Here is list of things why find we Woo Commerce most viable and useful for a small E commerce store.  No monthly fee like few other platforms means no recurring cost It's highly customizable. Amazing features kind be added to your store . Let it be subscriptions or bulk orders download. You can name that and it would have it According to Woo Commerce, the platfor...

Pakistan's Political War and the Battles on the Digital Front! Agenda vs Propaganda

Image
Since the advent of social media and digital marketing as a weapon of communication, no segment of society has remained untouched from its impact. The same is the case with political landscape, where politicians are investing huge amounts to build their digital armies. Political entities across the globe have learned the significance of investing in digital marketing along with the advertising on traditional mediums such as TV and newspapers, especially in the UK and US. We are quite aware of the large scale digital electioneering used in Barack Obama’s campaign in 2008, Brexit in the UK, and in elections in Canada, India & Indonesia. Trump's election in the US is another major recent example. Although Mark Zuckerberg publicly played down the role of his platform in the election, the Republicans celebrated Facebook’s role in Trump’s unexpected win and in one of his few post-election interviews, Trump even went on saying that social media ‘helped him win’. Pakistan is n...

When do you need a website maintenance contract ?

Image
There is a common notion that after investing in a new website, it should work flawlessly forever but unfortunately, usually its not the case. So, are you wondering whether you need a continuous effort for your website's maintenance after it  goes live, or not? Well, here are a few questions which would help you to reach a decision: 1.  Do you already have a significant traffic to your website or you intend to bring it in the future? Your website health will be monitored regularly as it involves sales so down time should be minimum Price changes will be up to date and new sale offers can be posted New products can be added anytime and inventory will be up to date End of line products can be removed from the store Analytics can help to review store performance and improve consequently Store’s occasional offers help to keep the customer engaged with the product Website security will be monitored against possible malware at...