Common sense is essential
You got a nice business idea and have already figured out that digital ads would be a good choice. If you have already reached this far then it's a good start. Now you would start to find a digital agency that can do the job for your company basically promoting your products or services. As being new to this, you would tend to meet many marketing agencies to have a better idea of things. Every agency would tell you their plan of action as in which platform would be suitable for you at this stage and what amount of budget is appropriate. If you have enough budget then trying out all the available platforms is one of the options. But would not it be like a hit and trial method where you are not sure as in what is best for you and how to optimize your promotional campaigns? The thing is if one social media platform is good for one person does not mean that it would be equally good for the other. So how would you choose between ma...